Creating Eloquent Schema

…truthfully there’s no short cuts, truthfully.

Step1: Own your JSON-LD.

Like anything else…if you want it bad enough YOU WILL OWN IT! That said the key to great schema is understanding the ingredients. You will need to type and chew gum at the same time. JSON-LD is “JavaScript Object Notation for Linked Data, which consists of multi-dimensional arrays (think: list of attribute-value pairs).”

“It is an implementation format for structuring data analogous to Microdata and RDFa” so annotates Alexis Sanders, SEO Account Manager at Merkle in Pittsburgh, PA via MOZ. Just to be clear…Alexis is one of the most solid writers in the space.

Auvoe can provide you with in house talent resources for all of you logistic needs soup to nuts. We are a US based firm and create opportunities though connected resources within the diverse community of talent at our disposal.

Own your JSON-LD.

Auvoe provides internet strategies to assist in creating a profitable environment for your brand. We are relentless in our ambition to move your objectives forward regardless of the demography of the economy or the stability of the perceived outlook against the backdrop of the fluidity of change.

Step2: Learn to code.

Expect to learn how to code or invest the proper amount of time and money in finding skilled assets, i.e. programmers/ coders to assist. Web design – development is an aquired craft art developed over time with keggers of cold brew and age whiskey in late-night-athons immortalized by the movie “The Social Network.”

Best practice is to start small, toe in the water, and work your way into it. Set long term goals aka: in 2031 I will be making $300.00 hour as a web-dev high level programmer. JSON-LD is a great place to start.

Auvoe leadership has provided talent for Lockheed Martin, AirTouch Cellular, TIS – Trusted Information Systems, Exodus Communication as well as NASA and can provide the strategic intelligence you need for your business.

Structured Data

Google explains:

Structured data is a standardized format for providing information about a page and classifying the page content; for example, on a recipe page, what are the ingredients, the cooking time and temperature, the calories, and so on.

Organization of Schemas

Shared by

The schemas are a set of ‘types’, each associated with a set of properties. The types are arranged in a hierarchy. The vocabulary currently consists of 829 Types, 1351 Properties, and 339 Enumeration values.

Happy Links

…soup to nuts.

Working Group

Google Tag Manager

Beginners Guide to JSON-LD by Alexis Sanders

Understand how structured data works by Google – JSON for Linking Data                                    Moz

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